amfAR, The Foundation for AIDS Research, is one of the world’s leading nonprofit organizations dedicated to the support of AIDS research, HIV prevention, treatment education, and the advocacy of sound AIDS-related public policy. amfAR’s public website was in need of a substantial refresh; the design was stale, the infrastructure was in need of updating, new functionality was needed, and a variety of lingering issues needed to be fixed. The site had originally been built using the Ektron CMS platform, but a number of architecture and design issues were limiting the effectiveness of the site and providing a less than ideal authoring environment for the content authors. WSOL partnered with amfAR to lend our Ektron CMS expertise to help prepare the website for current and future growth and to make sure it reflected the high standards and professionalism of the organization.

The Results

Design Consultation and Front-End Development – Upon receiving design mockups from amfAR’s design agency, we provided consultation to ensure the overall vision and layout choices were compatible with functional requirements and CMS capabilities. After a round of revisions to address issues, we crafted the HTML/CSS and scripting to bring the design to life.

Back-End Development and CMS Implementation – The Ektron CMS platform had been utilized to provide the overall framework for the current site. Our development team refined and expanded the platform by implementing the innovative WSOL SuperTemplate, which provides the most flexible and robust template solution for Ektron-driven sites. Among the features deployed were enhanced navigation, dynamic page layout assembly with site section branding capabilities, search enhancements, custom image/video slideshows, a custom calendar, and a taxonomy-driven video gallery.

CMS Upgrade and Hosting – The mission critical importance of the website required a sound and reliable hosting environment. As part of the overall deployment, the website was upgraded to the most recent version of Ektron and deployed to the WSOL data center, where our team of Ektron certified technicians oversee the health and stability of the site.